ChasNote » Harry McCracken

Harry McCracken’s Surviving a Post PC World World

Chas — Fri, 16 Jan 2009 17:09:43 +0000

McCracken launched his solo site, Technologizer, last fall and he’s on track for a million pageview month in January. The sponsors are beginning to follow McCracken’s audience to the new format, too. From Min Online:

“The site also seems to be a financial success, or at least a viable going concern. The site has ad support from HP, Intel, Microsoft, Sprint and Verizon. McCracken says the partnership with blog ad and media network Federated Media has been critical to the site’s success, since their staff of reps handle much of the ad sales chores. Federated Media is the brainchild of Industry Standard publisher John Battelle. Several years ago, Battelle and partners formed one of the first successful attempts to network high-profile blogs like Boing Boing and GigaOm.”

Thanks for the call out, Harry!

Microsoft and Small Business Trends Team Up on SMB Success Center

Chas — Fri, 05 Sep 2008 05:09:29 +0000

Anita Campbell’s Small Business Trends has launched a new section called the Small Business Success Center, sponsored by Microsoft Windows Vista. The body of the site is editorial content for business owners written by Anita, Harry McKraken (Technologizer), Ed Bott (Ed Bott’s Windows Expertise) and others. Adjacent to the editorial content, Microsoft supplies business case studies, technology FAQs and other resources.

More at ClickZ and Marketwatch.

PC World’s Harry McCracken Teams Up with FM

Chas — Sat, 14 Jun 2008 18:47:44 +0000

CNET’s coverage:

“A month after announcing his resignation from PC World magazine, tech journalism veteran Harry McCracken has announced a new venture: Technologizer, an online destination for general technology news and analysis.

“The new site will be launched later this summer in conjunction with advertising start-up Federated Media Publishing; founder John Battelle is himself a veteran of the tech press, having co-founded Wired magazine and founded The Industry Standard in the 1990s.

“Federated will also work to develop the site, in addition to providing ads, much as it did for Boing Boing Gadgets and Webb Alert. Technologizer will join the company’s ‘Tech Federation’ division alongside blog powerhouses such as TechCrunch and GigaOM.”

Wired coverage here.

Press release here.