Apple to Sell Ads on iPhones, iPods and iTablets?

Steve Jobs_Planning to sell ads?

Back in November, the NY Times reported that Apple filed a patent for un-skip-able ads for iPhones and iPods. Speculation at the time by ChasNote reader RolfSF:

“methinks this is geared more toward some of the ad-supported software models, perhaps giving some ‘free’ iphone apps a means to be free for a price.”

RolfSF was listening in on Apple’s earnings call earlier today and heard something that confirms his speculation: Peter Oppenheimer said the company had acquired Quattro to “offer developers a seamless way to make more money” in their apps, particularly free apps.

You have to wonder if Apple plans to staff an ad sales team.

  1. # Apple to Sell Ads on iPhones, iPods and iTablets? | Iphone 3g Wizard said: January 25th, 2010 at 11:22 pm

    [...] Read more: Apple to Sell Ads on iPhones, iPods and iTablets? [...]

  2. # Tac Anderson said: January 26th, 2010 at 6:35 am

    (re: ad sales team) Actually, I think you were the only one thinking about that :)

  3. # The Tuesday Signal: Birth of Another Orifice | timnhanh.us said: January 26th, 2010 at 11:06 am

    [...] Apple to Sell Ads on iPhones, iPods and iTablets? (Chasnote. This, IMHO, will be Apple’s undoing if they approach this wrong. It’s not in their DNA. Remind me to write a post about company DNA…) [...]

  4. # Chas said: January 26th, 2010 at 1:27 pm

    Tac–Someone has to speak for under-appreciated ad sales folks!

  5. # Collin Willardson said: January 29th, 2010 at 11:03 am

    Have you been reading about the new iPad? i dont think it will be as big and cool as apple think it will be.

  6. # Chas said: January 29th, 2010 at 7:55 pm

    Collin–I’ve been watching the mixed reviews roll in. But I’m guessing Apple will continue to improve it, and along the way I bet we’ll see some new revenue models for newspapers and magazines. I’m wondering if we’ll see Apple get into the ad-sales business directly?

  7. # The Tuesday Signal: Birth of Another Orifice « the Signal said: February 4th, 2010 at 10:23 am

    [...] Apple to Sell Ads on iPhones, iPods and iTablets? (Chasnote. This, IMHO, will be Apple’s undoing if they approach this wrong. It’s not in their DNA. Remind me to write a post about company DNA…) [...]

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