UPS Sponsors PopURLs Brown Edition
11.19.2009

I love the UPS-sponsored PopURLs Brown Edition, a dashboard of business news. The site is built by PopURLs on top of the site’s system of filtering and aggregating web content. What I love even more than the PopURLs Brown Edition destination site: All of the site’s value is syndicated into ad units, like these on Guy Kawasaki’s Alltop. I don’t need to click on the banners to appreciate the value UPS is bringing to me.

(Related: Intel worked with PopURLs on on a similar sponsorship in 2008. The site, PopURLs Blue Edition for Enterprise IT, is now sponsored by IBM.)
All of the above are projects facilitated by my old pals and former colleagues at Federated Media.
[...] This post was mentioned on Twitter by Matthew DiPietro and Chas Edwards, popurlsbrown. popurlsbrown said: RT @chasnote I love banners like the UPS ads that deliver valuable, editorial content: http://bit.ly/38USlI (Well done, @federated_media) [...]
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