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	<title>Comments on: Digg Ads: It’s Just the Beginning</title>
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	<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/</link>
	<description>Metrics, successes &#38; flaming disasters in digital marketing</description>
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		<title>By: Natural Born Clickers and the Rest of Us</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62507</link>
		<dc:creator>Natural Born Clickers and the Rest of Us</dc:creator>
		<pubDate>Wed, 18 Nov 2009 13:49:36 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62507</guid>
		<description>[...] lead scientist, Anton Kast, shared with me an analysis of who&#8217;s clicking on Digg Ads, the ads on Digg that give readers the option of Digging and burying them like regular Digg [...]</description>
		<content:encoded><![CDATA[<p>[...] lead scientist, Anton Kast, shared with me an analysis of who&#8217;s clicking on Digg Ads, the ads on Digg that give readers the option of Digging and burying them like regular Digg [...]</p>
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		<title>By: LA Times on Digg Ads and Other User-Feedback Ad Systems</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62502</link>
		<dc:creator>LA Times on Digg Ads and Other User-Feedback Ad Systems</dc:creator>
		<pubDate>Mon, 16 Nov 2009 19:25:01 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62502</guid>
		<description>[...] the LA Times piece on Digg&#8217;s Digg Ads platform, as well as ad systems on Reddit, Facebook and others that allow readers to voice [...]</description>
		<content:encoded><![CDATA[<p>[...] the LA Times piece on Digg&#8217;s Digg Ads platform, as well as ad systems on Reddit, Facebook and others that allow readers to voice [...]</p>
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		<title>By: EA&#8217;s Dragon Age: Content and Ads Working Well Together</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62458</link>
		<dc:creator>EA&#8217;s Dragon Age: Content and Ads Working Well Together</dc:creator>
		<pubDate>Wed, 04 Nov 2009 19:13:06 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62458</guid>
		<description>[...] is promoting Dragon Age on Digg with Digg Ads units on the homepage. At the same time, reviews of Dragon Age (this one from Joystiq) are also [...]</description>
		<content:encoded><![CDATA[<p>[...] is promoting Dragon Age on Digg with Digg Ads units on the homepage. At the same time, reviews of Dragon Age (this one from Joystiq) are also [...]</p>
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		<title>By: Chas</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62432</link>
		<dc:creator>Chas</dc:creator>
		<pubDate>Sat, 31 Oct 2009 20:59:54 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62432</guid>
		<description>Rick--Which voting discrepancies? Between the organic stories on Digg and the advertiser stories in the Digg Ads system?  The two operate independent of one another.  In other words, Diggs on Digg Ads items do not have any impact on related stories that exist within the main (organic) Digg system.</description>
		<content:encoded><![CDATA[<p>Rick&#8211;Which voting discrepancies? Between the organic stories on Digg and the advertiser stories in the Digg Ads system?  The two operate independent of one another.  In other words, Diggs on Digg Ads items do not have any impact on related stories that exist within the main (organic) Digg system.</p>
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		<title>By: Rick Harrington</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62431</link>
		<dc:creator>Rick Harrington</dc:creator>
		<pubDate>Sat, 31 Oct 2009 20:01:26 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62431</guid>
		<description>Can you explain the voting discrepancies?</description>
		<content:encoded><![CDATA[<p>Can you explain the voting discrepancies?</p>
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		<title>By: Digg Content Ads for Where The Wild Things Are</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62367</link>
		<dc:creator>Digg Content Ads for Where The Wild Things Are</dc:creator>
		<pubDate>Fri, 16 Oct 2009 23:48:18 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62367</guid>
		<description>[...] make more money if readers click on these banners, though we sure do like it when they do. (Digg Ads, the ad units that allow marketers promote their own content on Digg’s homepage &#8212; rather [...]</description>
		<content:encoded><![CDATA[<p>[...] make more money if readers click on these banners, though we sure do like it when they do. (Digg Ads, the ad units that allow marketers promote their own content on Digg’s homepage &#8212; rather [...]</p>
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		<title>By: Digg Ads: Positive Early Results, Plans for Syndicated Revenue Platform</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62353</link>
		<dc:creator>Digg Ads: Positive Early Results, Plans for Syndicated Revenue Platform</dc:creator>
		<pubDate>Wed, 14 Oct 2009 22:31:23 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62353</guid>
		<description>[...] spoke to a handful of journalists this week about the early results from Digg Ads, the ad units that let marketers promote their own content on Digg’s homepage, and let Digg [...]</description>
		<content:encoded><![CDATA[<p>[...] spoke to a handful of journalists this week about the early results from Digg Ads, the ad units that let marketers promote their own content on Digg’s homepage, and let Digg [...]</p>
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		<title>By: Who is Worthy of Digg&#8217;s Pixels? &#124; BlogWell</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62340</link>
		<dc:creator>Who is Worthy of Digg&#8217;s Pixels? &#124; BlogWell</dc:creator>
		<pubDate>Mon, 12 Oct 2009 20:44:55 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62340</guid>
		<description>[...] Just over a week ago, Digg&#8217;s Chief Revenue Officer, Chas Edwards, offers up this gem: [...]</description>
		<content:encoded><![CDATA[<p>[...] Just over a week ago, Digg&#8217;s Chief Revenue Officer, Chas Edwards, offers up this gem: [...]</p>
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		<title>By: Il'dar</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62281</link>
		<dc:creator>Il'dar</dc:creator>
		<pubDate>Mon, 05 Oct 2009 12:23:28 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62281</guid>
		<description>Hey it&#039;s a good digg. Promote is the best thing to solve problem to many peoples</description>
		<content:encoded><![CDATA[<p>Hey it&#8217;s a good digg. Promote is the best thing to solve problem to many peoples</p>
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		<title>By: Chas</title>
		<link>http://chasnote.com/2009/10/01/digg-ads-it%e2%80%99s-just-the-beginning/comment-page-1/#comment-62268</link>
		<dc:creator>Chas</dc:creator>
		<pubDate>Sat, 03 Oct 2009 05:41:27 +0000</pubDate>
		<guid isPermaLink="false">http://chasnote.com/?p=2504#comment-62268</guid>
		<description>Blah--Did you read Arron&#039;s comment as a positive one?  I interpreted it as negative, that he didn&#039;t like Digg Ads and so he &quot;voted every ad down.&quot;  In my reply I tried to address some of the other negative comments that expressed concern about the ads being deceptive.  Given that all of us (both those of us who, as I do, like the Digg Ads format, as well as those who don&#039;t) are able to identify that the ads, which are called out as &quot;sponsored&quot; units, I&#039;m not understanding who is being deceived.  Thanks for chiming in!</description>
		<content:encoded><![CDATA[<p>Blah&#8211;Did you read Arron&#8217;s comment as a positive one?  I interpreted it as negative, that he didn&#8217;t like Digg Ads and so he &#8220;voted every ad down.&#8221;  In my reply I tried to address some of the other negative comments that expressed concern about the ads being deceptive.  Given that all of us (both those of us who, as I do, like the Digg Ads format, as well as those who don&#8217;t) are able to identify that the ads, which are called out as &#8220;sponsored&#8221; units, I&#8217;m not understanding who is being deceived.  Thanks for chiming in!</p>
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