ChasNote

Ree’s Confessions of a Pioneer Woman is among several hip-young-women sites included in a conversational marketing campaign for Nintendo’s Wii. This week she replaced her “Give This Picture A Caption” contest with a “Share An Embarrassing Moment and Win a Wii” contest. She posted the contest today at 3pm Pacific; as I write this, 5pm Pacific, her readers have submitted 1357 embarrassing stories. (UPDATE 2/8: By 9pm yesterday when she closed the contest, 2992 stories had been entered.) Ree’s readers want their Wiis!