ChasNote

We put out a press release announcing several new relationships with leading Facebook applications, such as Graffiti Wall, PROTRADE and Watercooler, and early sponsorships by HP and Wacom.

Some coverage at AllFacebook, the unofficial Facebook blog:

“This announcement provides legitimacy to the Facebook application advertising space and serves a massive blow to existing Facebook advertisers. One of the main issues facing large Facebook developers is the difficulty to connect with the companies (and brands) best fit to integrate advertising campaigns into applications. Federated Media will help bridge this gap for larger application developers and existing Federated Media partners. Federated Media is now the largest advertising network to join the Facebook platform. This is a monumental step that will surely legitimize the platform’s potential.”

I’ll accept that positioning!

Here’s more on Wacom’s Graffiti Monster Contest.

UPDATE: From WebProNews:

“A number of recent stories have noted rifts between Facebook and advertisers; the launch of Beacon was, all in all, a bad move. But Federated Media Publishing wasn’t scared away, and has actually partnered with the owners of some Facebook applications. Graffiti Wall and the ‘Addicted To…’ series aren’t the most popular apps in existence – I’ve been asked to become a zombie or vampire far more often than I’ve been bothered by anything having to do with them. Still, they boast some impressive user counts – there are 300,000 of the ‘daily active’ variety for Graffiti Wall alone, according to company stats – so the development is rather important.”

UPDATE 12/4: Here’s ClickZ and Mashable coverage.