ChasNote

Like previous moves by Overture (now Yahoo), Google is pushing up minimum bid prices for paid-search advertisers. This is good news for publishers and bloggers. According to News.com, “While advertisers were grumbling, Web site publishers were reporting that they were seeing an increase in revenue from ads on their sites provided by Google’s AdSense program — the service that allows publishers to display AdWords on their sites — since Yahoo launched a beta of its competing Publisher Network program earlier this month.”